These TVs can capture and identify 7,200 images per hour, or approximately two every second. The data is then used for content recommendations and ad targeting, which is a huge business; advertisers spent an estimated $18.6 billion on smart TV ads in 2022, according to market research firm eMarketer.
Tbf, gaming monitors usually have higher refresh rate compared to regular monitors. So it’s not just RGB lights and racing stripes that accounts for the extra cost.