Were they trying to keep the movie release a secret for a reason?
Seems like a lot of us had no idea it was coming out this weekend…
Writers strike and actors strike, meant that only minimal promotion was possible
studios should’ve caved faster
True
Wrong. It was absolutely possible. Just not possible while sacrificing absolutely everything for their profit-focused timeline. I want movies to be profitable, but most studies won’t accept anything lower than “wildly popular with opportunities for sequels and spinoffs”.
much less what its even about. pass.
Right?
I have a few Capt Marvel fans in the house and if they’d invested in any kind of pre-release promotion I would probably have gotten release weekend tickets.
Where I live there were ads everywhere and on tons on TV.
Adding TV shows into the mix that were average made it too much to bother keeping up, and I haven’t watched MCU since then.
Right? Like I’m not against going to the movies for a MCU show. But it just feels like I have to do homework to catch up before I can do so.
Great my fucking YouTube feed is gonna be drowning in so many “go woke go broke” posts from now til the end of goddamn time thanks Disney you fucks.
At this point they’re doing this shit on purpose to get more people voting red so they won’t ever pay taxes again ever.
It has higher user score than critics score on RT, so at least they cannot complain about biased journalists.
I saw it today. It was fine. It’s far from “the worst movie in the MCU” like some reviews I’ve seen. And I didn’t watch Ms. Marvel or Secret War, either. Still followed the story fine (I am a casual comics fan so I’m already vaguely familiar w/ Ms. Marvel and the Kree/Skrull war, in fairness).
Biggest contributor to the low B.O. in my opinion was the studios dragging out the writers & actors strikes and not being able to mount any publicity for the movie. I only remembered it was opening this weekend when I saw all the negative headlines about it coming out.
I honestly believe Captain Marvel was the start of the downfall of Marvel. Not because of the cast, sex, or anything along those lines.
I believe they over did the character. They made her way to damn strong which made all the other characters pointless.
Remember when a literal god, the most advanced mech, and the super soldier with all the stats struggled with Thanos? Then Cpt Marvel swoops in destroys a couple of ships and takes one on the chin like nothing, that was the moment. The first movie benefitted from a month release from Endgame. Everyone thought it would have something major in it.
The movie wasn’t horrible, it followed most of the other mediocre movies. Origin story where we meet a villain that we will never see again and some powers we will never see again. The acting and the cast were good but it was just ok.
There is zero consistency in powerscaling even scene-to-scene within a single movie. I appreciate a good galaxybrain take but I think you aren’t correct here.
Remember Strange participating in a ~5 v 1 vs Thanos and losing before going one on one and almost drawing? Absolute “conservation of ninjutsu” shit. That’s without even considering the fundamental brokenness of the Time Stone, which he never properly uses in Infinity War, but Thanos actually does use it somewhat properly to basically negate a third of the movie.
I honestly believe Captain Marvel was the start of the downfall of Marvel. Not because of the cast, sex, or anything along those lines. I believe they over did the character. They made her way to damn strong which made all the other characters pointless. Remember when a literal god, the most advanced mech, and the super soldier with all the stats struggled with Thanos? Then Cpt Marvel swoops in destroys a couple of ships and takes one on the chin like nothing, that was the moment.
I don’t understand this criticism at all.
First of all, it was Wanda who had Thanos almost beaten, which is why he had his ship fire on the ground. So Wanda presented a greater threat to him than Captain Marvel did; so great a threat that he was willing to sacrifice his entire army to try to take her out. I think it was Feige who said, around the time of Endgame or maybe shortly thereafter, that Wanda was the most powerful character in the MCU. But people don’t criticise Wanda for being overpowered and making all the other characters pointless.
Second of all, while Danvers did take down one ship (not two, not that it makes a difference), they could have found ways for several other characters to do the same (eg Doctor Strange via illusions, Wanda or Thor through sheer power, Iron Man through nanotech magic) - they just wanted Captain Marvel to make a big entrance because she had been teased at the end of Infinity War (and then also in her own movie prior to Endgame), and we hadn’t really seen her manifest her full power earlier in Endgame.
But the whole point of that her late intervention in the final fight was that Captain Marvel was NOT the overpowered deus ex machina that many fans falsely deride her to be. Because in a one-on-one fight with Thanos, Thanos disposes of her easily - they trade a few punches, he throws her into the ground. She comes back, and he punches her out of frame and out of the film (until the epilogue). The final fight came down to Captain America, Thor and of course Iron Man, which it was always going to - those being the three keystone Avengers of the MCU.
That’s also why all the founding members of the Avengers went unsnapped at the end of Infinity War. Markus and McFeely and the Russos knew they were making an Avengers movie, not a Captain Marvel movie. Markus and McFeely knew that fans would have felt rightfully betrayed if a character, who had only been introduced to the MCU a year or so before, had swooped in and saved the day after a decade-long build up. So they made sure she didn’t. But more fool them - they still cop the same criticism.
And I say all this as someone who thinks that both Captain Marvel movies (and most of Larson’s performances in the MCU) have been decidedly mediocre, though not for any reasons related to her power level.
Wanda wasn’t an issue because we seen her grow overtime with her power. She started off with simple tricks then demolished a large number of enemies when her brother died then showed she could hold her own against Thanos. That was a character with growth.
Cpt Marvel never showed growth. It was overpowered from the get go. They showed her overpower Thanos as well until he blasted her into the next scene.
But you bring up a great point, the Wanda/ Cpt Marvel sequence was a massive middle finger to anyone that wanted something great from a decade of world building. The whole female sequence was a “hey, we have strong… females too, but we don’t give a shit about them.” Most of the female characters are a joke because either they are overpowered or underpowered. Wanda is the best flushed out one. All the others are a " we had to hire them" vibe. I always believed they should have divided up the characters into different worlds for better stories.
“The final fight came down to … It was always going to be”
But there was no reason too. The problem wasn’t that they created an overpowered character who saved the day, it’s that they created an overpowered character who couldn’t save the day because the weaker popular characters had to.
Personally I was done at the scene in winter soldier where Nick Fury digs a tunnel and gets away in a cut away that takes less than a second. The movie then expected me to take it seriously after it used the narrative get out of a looney toons cartoon
I saw the movie with my kids and they really enjoyed, but I completely agree with you on all points. I stay up with all MCU releases because I enjoy them, but Captain Marvel has the same problem DC has with Superman: they’re virtually invincible. There’s no real physical struggle and therefore the fights are just eye candy with nothing really on the line.
So now the writers have to figure out how to make them vulnerable and it’s always personal moral conflict or relationship challenges. Those can work if the writing is actually deep and developed, but not when the core expectation from audience is action and explosions. There’s just not the time to develop the story.
100% agree. When you have to create a new character to kill your op character, that’s just bad writing.
Can’t wait for the neckbeards to blame the show being about de wimmens as the cause rather than increasingly nonsensical oversaturation
literally my dipshit friend’s Letterboxd was ‘straight guys enjoy something not about them challenge: impossible’ and I just had to roll my eyes. I don’t take his opinions on movies seriously (besides a tiny niche).
goe wok go brork
Maybe is a good time to go back and get good stories scripts and hire good directors.
That’s just putting a bandage on a bigger problem. They need to get rid of “the Marvel method”. Changing entire scripts in post production doesnt work anymore, Marvel isnt some small studio like in 2008.
I didn’t know they did that, it sounds pretty crazy. Almost amateurish tbh.
I wouldn’t personally say that it has anything to do with fatigue or oversaturation. I think the reality of it is that the majority of these movies have no heart, feeling, or direction. The obvious counter example to this trend is the Guardians of the Galaxy films, all of which are dripping with heart and are obviously thoughtfully crafted, and are all around good moving despite being in the MCU. If this universe of films were all given the same amount of care and thought as those films, I think they would all be successful. But alas, capitalism.
I think the fatigue is a product of the fact they have no heart or feeling
irony is fun and all but ultimately people want sincerity. Irony and wit are like icing people like them but there has to be something more substantial there or you just walk away feeling unsatisfied and slightly sick
Terry Pratchett’s work is a good example of how this can work he’s very ironic and uses a lot of witicisms but underneath it all there is a clear depth of feeling and the books are also full of profound and sincere statements and moments
Are these newer movies really that much worse in general or has the audience just finally gotten tired of the entire MCU? I saw every single one up until the second Spider-Man flick and many of them were just sort of lame. Movies like Doctor Strange, Captain Marvel and Black Panther and the Ant-Man movies which all released in the MCU’s most dominant period leading up to and in between the Thanos movies were pretty bad and they still made a lot of bank.
I watched all those mid movies because I was invested in the shared continuity and wanted to see the different branches of the universe collide with each other. When they finally did, that investment just kind of dissipated, but I think the final nail in the coffin for me was when they announced the Disney+ Marvel shows at which point it just became too much of a time commitment to keep up with.
It just depends on the movie. A good superhero movie will still pull more money than anyone can spend in a lifetime.
All of the articles are about a movie that wasn’t promoted at all, and it’s the sequel to a movie that didn’t do good anyways. There’s zero surprise to anyone with a level head. It’s all clickbait rage bs.
I go to A LOT of movies. I have the AMC A List thing so I try to go every week. I have not seen a SINGLE trailer for The Marvels.
Strikes meant that this movie wasn’t going to get promoted well.
I was about to ask why airing trailers was against strikes but then it occurred to me that writers are probably still involved in trailers technically lol.
They’re bad. Multiverse of Madness was alright. The Spider-Man movies are pretty fun. Everything else since Endgame has been utter shit, though I will say the end of Loki season 2 gave Loki a great “out” as a character, despite being dumb for two seasons, and its a shame they’ll definitely not just let him go.
its a double edged sword, re: shows.
like on the one hand, i think if they had just done spin-offs, people could decide what they were into or not. but on the other hand, they NEED to have everything tied deeply together, or else no one but the actual die-hards would actually watch the shows.
like it was so frustrating watching the third Guardians movie (snuck into the theatre screening, didn’t pay for that shit), and literally was like ‘who the fuck is that?’ ‘i thought that person died’ ‘etc’. and it’s like… oh right, didn’t watch this or that season of this or that show, or special or whatever.
I only watched until iron man 3 but for me personally the military propaganda was always way too strong in these movies to get into them.
I don’t even want to go see a good Marvel movie in the theater. I’m certainly not going to go watch some mid bs.
Last time I did it was for Doctor Strange in the Multiverse of Madness, and honesrly, I’ve seen Everything Everywhere all At Once before that and I was shocked how lame Dr Strange wad in comparison with the idea of the multiverse.
One of those two is an indie movie, the other one a blockbuster. Really shouldn’t shock people that blockbusters are lazy.
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Good. Less marvel movies, the better.
I’ll take that $47M if they don’t want it
@neme I remember the advertising for The Marvels was pretty bad. You had commercials that felt like advertisements for the Marvel Cinematic Universe in general. One ad I got was like “Remember when Tony Stark built his first suit and became Iron Man? The Marvels, in theaters this November”
I think I saw one trailer months ago that I looked up on YouTube. I’m pretty sure I never saw an actual ad for it. The first I heard it was out this weekend is articles like this. Doesn’t that lack of advertising usually mean the studio has already written it off?
Where I live I was inundated with Marvels advertising, it’s been everywhere.
People already didn’t care for Captain Marvel, so it’d have to be a really good movie to convince people to watch it. The fact that it’s even worse and more generic than that is the nail in the coffin. I’m surprised it managed to get almost $50 million at all.
Captain Marvel grossed $426.8 million in the United States and Canada, and $701.6 million in other territories, for a worldwide total of $1.128 billion.[4] It had a worldwide opening of $456.7 million, the sixth-biggest of all time, and biggest opening for a female-led film
But go off then
I’m talking about reviews, not revenue. Suicide squad earned $750 million worldwide. The sequel underperformed because nobody wanted to watch a sequel for it. Revenue doesn’t matter, Captain Marvel is regarded as one of the worst marvel movies and it would need convincing to get people to watch more of it.
The second Suicide Squad released as one of the first big cinema releases in the pandemic, of course it underperformed.
It also underperformed digitally and sold almost a fifth as much DVD/BluRays.
79% Rotten Tomatoes
6.8 IMDb.
73% of google users liked this movie.
Seems more positive than negative to me, but go off then.
Every marvel score is suspiciously inflated and every marvel fan agrees captain marvel wasn’t good. But sure, I will go off.
Translation: you want it to be bad and not do well, but everyone else does not share that opinion.
Translation: Marvel has inflated ratings because outlets love getting attention for liking the popular thing
Doctor Strange Multiverse of Madness: 73% RT
Ant Man and the Wasp: 87% RT
Iron Man 3: 79% RT
Tell me these are great movies everybody loves. I can’t believe I had to argue, with a straight face, that captain marvel is a bad movie
I’m a Marvel fan and I loved it, but glad you got it off so it wouldn’t keep building up and bother you any more than it already was!
Great, I’m glad you got to fanboy in the comments section while ignoring every point made. You were really holding it in. Also loved how you conveniently left out that Captain Marvel has the worst audience RT score of any marvel movie (45%, where Thor The Dark World has 75%)
Great, I’m glad you got to fanboy in the comments section while ignoring every point made.
…I…was directly responding to every point you made with basic facts on the reviews and the earnings…
You were really holding it in.
Sorry, I’m confused. Are you upset with me that I liked the film, or only upset with me because I liked the film and you said nobody liked it so it makes you wrong or something? Like I’m genuinely confused why me enjoying it matters to you.
Also loved how you conveniently left out that Captain Marvel has the worst audience RT score of any marvel movie (45%, where Thor The Dark World has 75%)
Does it? I just took the first google links my dude, I didn’t know which RT score they show on the google results page.
It makes sense though, that movie was review bombed hard by conservatives and misogynists. It comes up pretty much anytime a strong female character pokes at their fragile little masculinity.
There’s just so many issues with the character showing up on the big screen. You have an omnipotent super hero that can show up on screen and is already stronger than every super hero in the mcu. She was immediately able to go toe to toe with thanos and while I think they handled it well she was effectively the deus ex machina ish for the film.
Then add in how they basically just rushed a movie out to get her relevant and caught up within the context of the infinity war saga. It felt rushed, she had the whole, ‘people don’t like the movie because they’re sexist’ rant, and it just didn’t end up mattering in the larger scheme of things.
Doing this movie was just building on an already lukewarm reception for the character and it arrives just as audiences have completely stopped giving a shit about box office super hero movies.
The mcu algorithm is dead in the water. You’re only finding real success with it when things are either super well done like Loki or if it’s abnormal enough that it’s new and refreshing like the waititi Thor movie (although love and thunder went too over the top and blew it).
They need to shelve superhero movies for a bit, then come back and focus on quality over quantity. I’m ok with the whole atmosphere if it’s done like Loki, but it’s clear that just trying to ram through as many movies as possible isn’t going to work anymore.
I’d argue it wasn’t that l&t went over the top, it’s just the plot was essentially non-existent
I’ll be honest I was kinda drunk when I watched it but even intoxicated I felt like it was a bit much. I definitely liked the first movie he made way more.
I think they’ve just gone back to the well too many times and it’s starting to run dry. Prior to Marvel reinventing the genre, I was never a big fan of superhero movies. Other than the occasional ones like Watchmen or Unbreakable, I found them formulaic and vapid. The MCU combined a sense of humor with outstanding sfx and excellent casting. I think I’ve seen all of them, many multiple times, and I own most of them.
For me, the Avengers conclusion was disappointing. It wasn’t as bad as GoT S8, but it really felt like everyone just wanted to be done with it. It’s kind of ruined the franchise for me, but honestly I was probably getting close to done anyway. I did think the new Guardians was okay, but the rest of them have once again become vapid and formulaic.
It has nothing to do with wokeness. I think Our Flag Means Death is one of the greatest tv shows of all time, and I’d rather watch Barbie again than those last few Marvels - I actually enjoyed that one.