• DarkThoughts@kbin.social
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    1 year ago

    AI? Looks rather like low tier CGI instead. Most “crowds” are CGI, have been for many years. They’re just usually made in a higher quality to hide it better.

  • Match!!@pawb.social
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    1 year ago

    That’s not even AI is it? It’s like a 90s Windows movie maker CG model

    • hiddengoat@kbin.social
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      1 year ago

      This specific thing is not AI, but that’s not actually relevant because this is still an example of the issue at hand. Namely, it’s now cheaper to just throw some shitty CG in the background than it is to pay people to be there and executives don’t see a problem with this. While this particular example of four or five models may not seem like much (especially using stock-ass animations like that), it’s not long before you’ll be seeing scenes where fifteen or twenty background extras are replaced by AI driven CG that behaves like someone that played a similar role five years ago whose motions were cataloged and reused.

      THAT is the crux of the issue. The studios basically want to scan and own everyone that ever appears onscreen. It’s fucking gross, and it needs to die on the vine.

  • TheBlue22@lemmy.blahaj.zone
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    1 year ago

    How the fuck can they be so greedy?

    They make bazillions of dollars per year (if not per month), and they are unwilling to pay just a bit of money for extras.

    Fuck film execs, I hope there is another strike.

    • Cagi@lemmy.ca
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      1 year ago

      Because we live in a system where paying more for doing the right thing will get fired and sued for lost profits as a CEO. If you run a publicly traded company, you are legally beholden to make the decision that yields the most profit, full stop.

    • Jako301@feddit.de
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      1 year ago

      I wouldn’t want to deal with additional background characters either even if they played the role for free.

      It’s just more contracts to be signed, more people on set, more potential things that don’t go as planned. Its a lot of extra work and organisation needed for something that pretty much no normal viewer would notice if done at least semi professionally.

  • xyzzy@lemm.ee
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    1 year ago

    I’ve watched that clip probably a dozen times and laughed every time. They have an entire row of fake mannequin people in the middle of the shot surrounded by lots of real actors and extras. Utterly bizarre.

    This is why I don’t use the word “content” to describe this stuff. That’s the word execs use, and it’s because they see this kind of thing as fine. It’s just mass-produced product to them.

        • possibly a cat@lemmy.ml
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          1 year ago

          I thought they might have been doing it in protest because some of the mannequins are clapping off the beat, but then I realized it matches one of the real actors in the front, and now I’m just thanking myself that I haven’t watched a Disney movie since I took a gamble on their first SW flick.

  • Sigmatank@midwest.social
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    1 year ago

    I can hear the executive after they got the crowd shot and somebody noted the stands looked pretty empty: “Just have the AI fill it in”

  • java@beehaw.org
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    1 year ago

    This is not new and has nothing to do with AI. AI is like 5G, but for mass audience.

  • bitsplease@lemmy.ml
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    1 year ago

    For the folks saying this is nothing new and nbd - Id watch the animated version first lol

    I don’t have any issue with CGI extras in general (plenty of movies have done it well), but this shit is just bad lol

  • AutoTL;DR@lemmings.worldB
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    1 year ago

    This is the best summary I could come up with:


    While the WGA has since come to an agreement with studios, SAG-AFTRA’s strike is still ongoing — and the use of artificial intelligence in the industry has remained a huge point of contention, with actors calling for protections against studios using AI-generated versions of their voices or likenesses — and for good reason.

    The clip, which first made its rounds on social media back in April, shows an audience seated on bleachers watching a high school basketball game.

    The clip reignited a heated debate surrounding the use of computer-generated imagery in film, and how the tech could eventually replace human actors, a major talking point during SAG-AFTRA’s ongoing negotiations.

    In a press conference immediately following the union’s call for a strike in July, executive director and chief negotiator Duncan Crabtree-Ireland revealed that the Alliance of Motion Picture and Television Producers proposed to have background performers scanned, “get paid for one day’s pay, and their company should own that scan their image, their likeness and should be able to use it for the rest of eternity.”

    “Disney is insane and just more reason why the AMPTP needs to ditch this plan to replace background actors with AI,” freelance writer Christopher Marc, who recently shared the “Prom Pact” clip, tweeted.

    This week, SAG-AFTRA proposed a bill to lawmakers called the NO FAKES Act, “creating new and urgently needed protections for voice and likeness in the age of generative artificial intelligence.”


    The original article contains 431 words, the summary contains 237 words. Saved 45%. I’m a bot and I’m open source!

        • Sendbeer@lemm.ee
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          1 year ago

          It’s in a movie… this is a TV and movie community.?

          Might not be interesting to you, but it’s relevant to the topic. The real question is why don’t you just move on?