• YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
  • chakan2@lemmy.worldEnglish
    1·
    7 months ago

    Imagine being on the YouTube ad team…that has to be the most depressing team in tech history. Your whole existence revolves around peddling ads before people can watch the ads they want.

    • bobs_monkey@lemm.eeEnglish
      0·
      7 months ago

      Even better, you work for one of the wealthiest corporations in the world with virtually unlimited resources at your disposal, and you still get your asses handed to you by a handful of people with laptops.

      • paraphrand@lemmy.worldEnglish
        0·
        7 months ago

        If they didn’t have to support the web, and various legacy platforms, the could lock it all down with drm more easily.

                • umbrella@lemmy.mlEnglish
                  0·
                  7 months ago

                  most normies i know don’t care about it.

                  i have no idea how they use the internet without them, but here we are.

                  • ticho@lemmy.worldEnglish
                    0·
                    7 months ago

                    Yep, most of my non-tech friends just say “Ads? Oh yeah, I don’t even notice them anymore, I got so used to them.” whenever that topic pops up in a conversation.

    • limerod@reddthat.comEnglish
      0·
      7 months ago

      Your whole existence revolves around peddling ads before people can watch the ads they want.

      Ah, what. Who wants or likes to watch ads at all?

      • pete_the_cat@lemmy.worldEnglish
        0·
        7 months ago

        A lot of creators have just turned into corporate shills. I stopped watching ETA Prime’s channel about tech reviews because it was becoming pretty clear that mostly everything he got was paid for by the company. Also, most creators are putting their own ads into their content.

        • Cephalotrocity@biglemmowski.winEnglish
          0·
          7 months ago

          Welcome to Youtube. It’s ads all the way down. Unless:

          Firefox browser, Ublock Origin extension, Sponsorblock extension

          Save 40% of your viewing time for actual content and send tips through creator’s Paypal or whatever.

          • seaQueue@lemmy.worldEnglish
            0·
            7 months ago

            YouTube is just on demand TV with extra steps these days. I’ve stopped watching videos, I have an LLM transcribe and summarize for me now. 99% of the content of a 10-15 minute video can be summarized into 1 or 2 pages and read in under 2 minutes.

            • med@sh.itjust.worksEnglish
              0·
              7 months ago

              I think I need this, finally a real use for ‘ai’.

              The amount of how to videos you have to watch through, when all you want is one little piece of info you should be able to search or scan for has been a problem since before the internet figured out how to increase clicks by making a web page in to slides.

              Can you link me a how-to video on how to get startedt and send me a summary from your working setup?

              • seaQueue@lemmy.worldEnglish
                1·
                7 months ago

                It’s just two steps, first get a transcript from the video somehow (use the whisper API if you’re willing to pay a small amount or just Google “transcribe YouTube video” and look for an ad supported site that’ll do it via Google.) Second: use chatgpt or local llama to summarize the transcript.

        • John Richard@lemmy.worldEnglish
          02·
          7 months ago

          I know right… Why should content creators be able to make money from content. Am I right?

    • John Richard@lemmy.worldEnglish
      02·
      7 months ago

      So tell the content creators you like that you don’t like YouTube. While YouTube Premium is the same price as like two coffees a month… Maybe your content creator will help you if you can’t afford it.

      • claudiop@lemmy.worldEnglish
        0·
        7 months ago

        Well, to begin with, both the watcher and the creator are clients of the platform. Both sides feel bound to it, even if both dislike it.

        Then, YouTube premium is literally 20 machine coffees a month in my first world country. 15 if they’re done by someone. You seem to be speaking “privileged minority”.

        • John Richard@lemmy.worldEnglish
          02·
          7 months ago

          I’m sorry… I didn’t realize the reason that there are so many Starbucks in America, like literally caddy corner from one another is because their customer base is the “privileged minority.” I’ll have to remember that line.

          In all seriousness, you could argue that ads prey on poor vulnerable people unable to afford YouTube Premium that just want to use it to learn, and that would be a semi-coherent argument.