The broadcasters only own the rights for their market. If the EU forced your proposal, they would force the broadcasters to pirate the material. Dummedag is a series produced by Seefood TV for NRK. NRK doesn’t serve markets outside of Norway and no one has (apparently) offered Seefood to purchase rights outside that market.
The reason the producers were worried is that the EU change would force European broadcasters to effectively purchase worldwide rights, which cost a lot more. That increase in the cost of business, would limit who can participate in the market to the largest players, and the content produced would skew toward broader mainstream tastes.
I doubt anyone would build the system the way it is if they were starting g from scratch, but as dumb as it is, it does create an environment where a show like Dummedag can exist.
The broadcasters only own the rights for their market. If the EU forced your proposal, they would force the broadcasters to pirate the material. Dummedag is a series produced by Seefood TV for NRK. NRK doesn’t serve markets outside of Norway and no one has (apparently) offered Seefood to purchase rights outside that market.
The reason the producers were worried is that the EU change would force European broadcasters to effectively purchase worldwide rights, which cost a lot more. That increase in the cost of business, would limit who can participate in the market to the largest players, and the content produced would skew toward broader mainstream tastes.
I doubt anyone would build the system the way it is if they were starting g from scratch, but as dumb as it is, it does create an environment where a show like Dummedag can exist.